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The Tower - Peter Allen

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The Tower

About the client

The Tower is a beautiful, period apartment building set in the centre of Bristol with excellent views over the city and was on the market for sale.

About the project

This apartment was on the market for sale, and due to it’s unique position could appeal to a very wide range of buyers, from businesses in need of an apartment to professionals in need of a short commute. Working with the team at Edison Ford, we needed to have more control over the content and how it’s presented as online portals presented restrictions. Using the microsite, we were able to do more creative marketing such as contacting local corporate businesses by email with a short link to the microsite, which proved to be quite successful. My role in the project saw me photographing the property, designing and developing the microsite, designing the brochure and then producing email marketing.