About the Client
Edison Ford Insurance Brokers was established in 1992 and have been trading for over 20 years, providing a comprehensive service to personal and business customers looking to find the best quote for their insurance and expert advice.
About the Project
Whilst managing the Google Adwords campaigns for the company, the conversion rates were reasonable but I felt could be improved with a brand new website to make the campaign more cost effective. After discussion, I designed and developed a brand new website with a goal to improve the conversion rates of the website. Since going live, we have seen a large increase in the number of leads being generated plus, an improvement in organic SEO due to the website using the responsive design approach to work for any device and the implementation of a blog and online reviews.