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Acton Aid - Peter Allen

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Acton Aid

About the client

Acton Aid was formed 40 years ago when a group of men living in Iron Acton decided to set up an informal organisation to organise events in Iron Acton for the benefit of local villagers with surplus funds helping good causes in the local community.

About the project

Acton Aid came to me looking for a system and website that would streamline how they currently sell and manage the ticketing for their events that they run throughout the year. They also needed flyers, correx boards and banners designed to advertise two of their best sellers, Proms in the Meadows and Mash in the Meadows.

I began my research to find a solution for their website and soon found that the best solution to solve the problem would be to power the website with WordPress and then use a ticketing system called “Event Espresso”. This enabled Acton Aid to sell tickets online and then manage any aspect of ticketing for an event within a user-friendly system (view transactions, total registrations, build a database of customers, etc). The system was setup by myself and required custom development to work for Acton Aid’s needs, for example the printable tickets were custom designed to include sponsors branding to improve their return on investment. I also provided training to the members, ensuring they were well up to standard with the system and were prepared to use the barcode scanning facilities included with the system on the day of an event.

The website encompassed a trendy flat design style with a clear navgiation and an easy to read font to enable a wide audience to have a good experience. The design is also fully responsive, enabling customers to visit the website on literally any device.